Creative strategy | Illustration | Technical development 

Roku created a fun take on the original Roku City Screensaver – the fall season! Our goal was to add user surprise and delight – feeling new but familiar.

My contributions to this experience is leading the art direction (color palette, format and content), execution on a portion of the illustration, and DRI in the technical design output and channel development.

The initiative was a wonderful success and was featured in The New York Times.